During a preview of OS X with a reporter from the Wall Street Journal, Apple CEO Tim Cook discussed some of Apple's plans and competition. The new OS X software will be available later this summer, but a version for developers was just released today.
"Mountain Lion" as the update is called, includes such features as Apple's messaging service, notifications app, gaming center, sharing features and integration with the company's iCloud which all appeared first on the the iPad and iPhone which run a different operating system than the Mac called iOS.
"We see that people are in love with a lot of the apps and functionality here," Cook told the Journal, pointing at his iPhone. "So, anywhere where it makes sense, we are going to move that over to Mac."
Apple also moved to give its internally developed Mac apps the same name as their iPhone counterparts. For example, Mac's Address Book, will become Contacts. iCal will become Calendar.
A key new feature of the Mac software is support for AirPlay Mirroring that allows users to view what is on the screen of their iPhone or iPad and a television screen connected to a $99 Apple TV device. The addition of AirPlay Mirroring is consistent with Apple's desire to be a player in the so-called digital living room end of the market, where various consumer devices connect and interact. Rumors also continue to swirl that Apple is working on an Internet-enabled Apple TV.
Competing with Microsoft? Not so much
Apple's long-time rival Microsoft plans to release Windows 8 later this year, software that will enable a new generation of tablets the software giant hopes will compete effectively with the iPad. But Cook said he isn't concerned.
"I don't really think anything Microsoft does puts pressure on Apple," Cook told the Journal, noting that Apple is focused on building the best products it can and any pressure the company feels is "self-induced."