Study: Forget corporate deployments, BYOD will drive business adoption of Windows 8 tablets

November 21, 2012

Illustrating the latest trends via an official blog post, analyst David Johnson explained that IT decision-makers are nowhere near as interested in Windows 8 as they were with Windows 7, with just 24% of firms looking to migrate to Windows 8 but have no current plans to do so. This compared to 49% of firms for Windows 7 back in 2009.

Johnson pointed out that only 5% of firms have specific plans in place to migrate to Windows 8 over the next year, compared to 10% for Windows 7 three years ago, and added that 10% of companies plan to miss Windows 8 altogether to wait for Windows 9.

However, Forrester found that employees had something of a different take on Windows 8, with interest certainly piquing in the new Windows 8 tablets that are now hitting the market.

Of the nearly 10,000 information workers surveyed, 20% said that they would prefer a Windows 8 tablet versus 26% for iOS and 17% for Android. RIM’s PlayBook attracted just 1% of employees.

Given IT’s stance in this survey, Johnson added that the figures bode “well for Windows 8’s prospects for bring-your-own-device (BYOD) demand”.


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