The App Store created a new paradigm for finding and buying software and created billions of dollars in revenue to developers. But app development and the infrastructure that supports it continues to evolve.
We’ve already seen game software and other developers take advantage of in-app purchasing. What’s next?
At the recent TabletBiz conference, Ravi Bhatt, the CEO of Branchfire (publishers of iAnnotate), said he expects more app developers to start switching to a subscription model that will shakeup the traditional relationship between the customer and publisher.
Find out why he thinks subscriptions are “a whole different trust relation with the customer” and more in this video clip from the conference.