Samsung is the leading provider of Android mobile devices, but rather than get lumped in with its competitors, the tech giant tends to downplay Android and play up any and all unique advantages its products have.
The latest example is Samsung Solutions Exchange, program designed to help developers, from those interested in doing more with Samsung’s S Pen to Mobile Device Management (MDM) providers, plug more closely into Samsung devices and be part of Samsung’s marketing efforts.
Developers who join the SSE will have access to Samsung’s device SDK (Software Development Kit), including over a thousand enterprise APIs.
Samsung says SSE launches with a variety of offerings from third party providers including sales and management applications, mobile device management solutions, cloud services, collaboration tools and security solutions. Samsung said it expects the program to spark new solutions designed specifically for such industries as healthcare, financial services, government, transportation, retail and education.
One featured example is the Belkin Tablet Stage that turns a Samsung tablet into an interactive presentation tool for the classroom.
Timothy Wagner, VP and General Manager of Samsung Mobile’s Enterprise Business Unit, said SSE is a recognition of how rapidly mobile devices are being adopted by businesses.
“The market is quickly shifting to a mobile-first philosophy where line of business owners are driving innovation by deploying specialized business applications on widely-available smartphones and tablets,” he said.
More information on Samsung Solutions Exchange is available here.
(The use of tablets across a range of industries, including sales, retail, marketing and manufacturing, will be featured at the TabletBiz conference & expo coming to New York on November 13, 2013. Check out the agenda for this exclusive one-day event).