The deal with McClatchy, the third largest newspaper publisher in the U.S., gives Kobo users a free two-week trial to any of the newspaper publisher’s 30 daily newspapers including the Miami Herald, Sacramento Bee and Fort Worth Star-Telegram. As an associate member of the Newspaper Association of America (NAA), Kobo is also able to offer content from The New York Times, Wall Street Journal, Washington Post and Harvard Business Review.
The Kobo Touch eReader ($99.95) features a 6-inch, glare-free screen, seamless page turns and automatic bookmarks. It’s highest profile competitors include Amazon’s Kindle line of eReaders as well as the Barnes & Noble Nook line of eReaders.
“McClatchy’s strategy is to make its publications available to consumers in whatever form and location they want,” said Christian A. Hendricks, VP of Interactive Media, at McClatchy. “Devices such as the Kobo Touch eReaders are an important part of that strategy.”
Kobo was one of the first eReader apps featured in the Windows Store (along with Amazon’s Kindle) when Microsoft launched the Consumer Preview of Windows 8 at the end of the February.