Microsoft promotes start button & smaller tiles in first ad for Windows 8.1

September 30, 2013
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The 30-second commercial shows the much-awaited return of the start button but also demoes some of the other new features, like the ability to create smaller tiles and to change the size of windows when multi-tasking.

The ad finishes by promoting how Windows 8.1 will run across Windows tablets, PCs and Microsoft Surface tablets and adds the slogan “one experience for everything in your life”.

The general public will be able to download both Windows RT 8.1 and Windows 8.1 – which was formerly codenamed ‘Blue’ – on October 18. The announcement is expected to coincide with a number of new 7-inch and 8-inch tablets running the OS update.

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