Apple claims iPad holds a staggering 94% of the education market for tablets

by David Needle

October 28 2013

Apple says it had its best quarter ever in education sales, selling over $1 billion worth of products.

Credit iPads for generating a big chunk of that revenue. Apple said iPads accounted for 90% of tablet activations last quarter with the iPad overall holding a 94% share of the education market for tablets. 

"We see Chromebooks in some places," said Apple CEO Tim Cook. "But the vast majority of people are buying PC/Mac or an iPad.

"It's sort of unheard of," Cook added. "I've never seen a market share that high before. So we feel like we're doing really well here, and feel great to be making a contribution to education."

Apple said educational sales overall were up 8% year-over-year, with iPad showing 22% growth over the same period.

(For more about tablets in education, see or sign up for TabTimes' free Tablets in Education newsletter)

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