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Is Apple getting closer to settling iPad trademark case in China?

by David Needle

May 7 2012

A lawyer representing Shenzhen-based Proview Technology is surrounded by journalists outside a court in Shanghai on Wednesday. (Source: China Daily / Gao Erqiang)
A lawyer representing Shenzhen-based Proview Technology is surrounded by journalists outside a court in Shanghai on Wednesday. (Source: China Daily / Gao Erqiang)

While both sides in the high profile iPad trademark in China have repeatedly stated that they are in the right, a settlement may be near.

China's government-controlled newswire reports that "pragmatic progress has been made" in the trademark dispute that pits Apple against Proview Technology, a financially struggling monitor maker that claims rights to the iPad trademark in China. Apple has claimed it bought the Chinese rights to the iPad trademark name from a Proview subsidiary in Taiwan. 

"We feel that the attitude of Apple Inc. has changed. Although they expressed that they were willing to negotiate, they have never taken any action before. But now, they are having conversations with us, and we have begun to consult on the case," said Xie Xianghui in an interview with Xinhua on Sunday.

Xie said the two sides have discussed a compensation package, but Proview has not agreed on a deal. It's not known how much Apple has offered to settle the case, assuming the report is true. 

The stakes in the case are enormous as China is playing an increasing important role in the runaway sales success of Apple various devices. China is also home to Foxconn, the primary manufacturer of iPhones and iPads. Apple CEO Tim Cook said during an earnings conference call that Apple’s revenue in Greater China in the second quarter was a record $7.9 billion. 

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