Apple talks up enterprise success of the iPad

by Doug Drinkwater

January 24 2013

Apple sold just under 23 million iPads in Q4, but the firm did not divulge any details on how many of these may be in business
Apple sold just under 23 million iPads in Q4, but the firm did not divulge any details on how many of these may be in business

During its fourth quarter earnings conference call, Apple detailed how the iPad is faring in the enterprise world and indicated that financial services and lawmakers are leading the way when it comes to deployments.

Apple announced that it sold 22.9 million iPads in the quarter, but it was left to chief financial officer Peter Oppenheimer to spell out just how big the 9.7-inch tablet has become in the business world.

The Apple CEO didn’t give away how many iPads are being used by businesses, although previous reports have suggested businesses will spend $24 billion on iPads this year, but did highlight which sectors are deploying the tablet.

“Financial institutions like Barclays, Nomura Securities, and the Bank of Beijing are deploying iPads to enable employees to better service customers and work securely with financial portfolios and product,” said Oppenheimer.

“In particular, Barclays' rollout of over 8,000 iPads has generated tremendous employee engagement and feedback, making it the most successful IT deployment in Barclays history.”

But, according to Apple, governments and lawmakers across the globe are also seeing gains out of the iPad.

“State and local governments in the United States are also rapidly adopting iPad,” said Oppenheimer.

“Court systems, county inspectors, and law-enforcement agencies use iPad to streamline processes and replace huge amounts of paper. And state legislatures in Virginia, Texas, and West Virginia are all using iPads to give lawmakers instant access to government documents and information.

“Outside the US, 10,000 iPads are being deployed as part of broad adoption of a local government workflow solution in Sweden, and over 5,000 iPads have been purchased by the government in the Netherlands for the Dutch tax authority and the Dutch court system.”

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  • PamLa
    1 year 4 months ago

    The BYOD phenomenon is of great importance in companies, I realize myself on my work. Besides my iPad has become my management tool with Beesy:, which allows me to organize my work and manage my team & projects.

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