Microsoft’s release of three Office apps for the iPad (collectively known as Office for iPad) was expected to do well, particularly as the basic versions are free. But one day later and Word is generating some serious cash and a tweet from Microsoft’s CEO.
Office for iPad includes Word, Excel and PowerPoint – and you can also include One Note for iPad which has been out for a while, but updated with the Office for iPad announcement.
Strictly speaking you can’t buy a paid version of these apps at Apple’s iTunes App Store, they’re all free. The free versions let you view files created in those apps. To create and edit files you need to subscribe to Office 365 for $99.99 per year or $9.99 per month for the family plan (among other payment options).
Microsoft sells Office 365 subscriptions at its site and elsewhere. You can also purchase it in-app which means that’s what a lot of folks who downloaded Microsoft Word for iPad have done.
It also means a good chunk of change is flowing back to Apple since it takes a 30% cut of revenue for apps purchased at the App Store, or in this case, a percentage of the Office 365 subscription.
Word is currently in the 4th place for Top Grossing apps in a top ten that is mostly entertainment titles (Clash of the Clans, Candy Crush Saga and Game of War – Fire Age make up the top three.
The New York Times for iPad is #9 and another new Microsoft app, Excel for iPad, is #11. PowerPoint (in the screenshot to the right) currently ranks #26.
Meanwhile all four Microsoft apps rank as top four (i.e. most downloaded) free apps.
“looks like it’s a productive Friday for #iPad owners”
tweeted Microsoft CEO Satya Nadella earlier today.
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