Dell hoping enterprise can rescue flagging Windows 8 tablet sales

by Doug Drinkwater

July 4 2013

Dell has only sold "hundreds of thousands" of its XPS 10 and Latitude 10 tablets
Dell has only sold "hundreds of thousands" of its XPS 10 and Latitude 10 tablets

A senior Dell executive has admitted that the firm has only sold “hundreds of thousands” of its XPS 10 and Latitude 10 tablets, but expects this to pick-up as corporates get their teeth into Windows 8.

Dell’s global vice president of personal computing Sam Burd revealed the weak sales figures for the XPS 10 and Latitude 10 – which run Windows RT and Windows 8 respectively – but said corporate customers could help improve numbers going forward.

"I think that's pretty exciting when we look at the ramp [in purchasing] that we expect from corporate customers,” Burd told UK newspaper The Guardian.

“Businesses are slow to adopt a new operating system. But tablets really need Windows 8 to sell well. Still, it is encouraging to see some businesses deploying Windows 8 and tablets. It's going to take some time, and the jury is still out.

“Maybe in a few years when we get to Windows 8 tablets being a third or 40% of tablet volume we can feel it's happening. Tablets are definitely an important piece of the computing business."

Burd also added that Dell is “exploring ideas” when it comes to wearable devices, an area which is reportedly also been pursued by Apple and Google.

Through corporate deployments and bring-your-own-device (BYOD) scheme, tablet penetration in enterprise has increased steadily over time. Good Technology’s most recent report claimed that one in four devices is now a tablet, with Android slowly edging closer to Apple’s iPad.

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  • Peterdsoza30
    1 year 3 months ago

    I agree that the tablet without windows 8 can not make any interest to users. Many tablet making companies including Dell introduced a windows 8 in tablet for users and it is already attracting people to buy windows 8 tablet. It is easy to use and the battery backup of such tablets is also good. Check here for more batteries and products.

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