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Consumer tablets are too fragile for business, says Panasonic-sponsored study

by Doug Drinkwater

October 23 2013

A new study details a worrying trend of tablets being broken in the enterprise. The study was commissioned by Panasonic, one of the world’s leading rugged tablet makers.

Dynamic Markets Ltd recent study covered 500 British workers who use a tablet for work. The results painted a somewhat bleak picture for the longevity of these devices.

Approximately 47% of users said that they had experienced a tablet failure in the past two years, with most issues involving the battery (27%) and the touchscreen (16%).

These issues were brought on by a number of causes, but the most common appears to be when the device was dropped or knocked off a desk (21%). Other problems included liquid spillages (17%) and when the tablet was subject to extreme temperatures (29% of faulty products were left in a hot place, 11% in the cold).

Total immersion in water (11%) was blamed as another reason while, somewhat incredibly, another 11% said that their tablet had been run over by a vehicle.

(Unlike off-the-shelf tablets, ruggedized devices come with their own lexicon and rating criteria. Download this whitepaper now to help you navigate the terms and acronyms so you can make informed decisions.)

As a result, Dynamic Markets says that most tablets were out of action for a 14-day period while they were repaired or replaced.

The research firm was commissioned by rugged tablet maker Panasonic, which has repeatedly made noises about the iPad not being tough enough for business over the last year.

(Choosing the right tablet, including the latest advances in rugged design, will be one of the key session topics at the TabletBiz conference & expo, a special one-day event coming to New York on November 13, 2013)

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