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Cisco’s John Chambers: “There is no mobile cloud without the network”

by Doug Drinkwater

February 28 2012

John Chambers once again proclaimed video as the 'killer app'
John Chambers once again proclaimed video as the 'killer app'

Barcelona, Spain – Speaking at the ‘Explaining the Mobile Cloud’ keynote at the Mobile World Congress in Barcelona today, an electrifying John Chambers, CEO of Cisco, promoted the rise of video and the mobile cloud, but warned operators not to be left behind by the new trend.

“Cloud and mobile will change the service provider industry”, said Chambers, when opening his speech. “Mobile cloud is already here and any [operators] who don’t join with the trend will be left behind."

“We’re moving from a connected to a hyper-connected world. Two-fifths of cloud loads will be off a mobile environment, and video will be the killer app - the primary way to do mobile cloud, and not just how we communicate.”

Chambers puts the hyper-connected world as to being one that will further push the trend of connecting to the internet on any device, at any time, and on any network, and says that these ‘intelligent’ networks will feature the IP core, packet core and RAN backhaul, forming the backbone of what he believes will be the 'next-generation' internet.

Chambers said that there will be 7.2 billion mobile devices by 2015, expects a 26x increase in mobile traffic from 2010 to 2015, and went onto add that there will be as many as one billion video calls in future. That said, Cisco’s CEO believes cloud will fail if the networks cannot cope with the customer demand. “There is no cloud or explosion of devices without the network. We’re seeing a gamut of complexity we’ve never seen before.”

Rene Oberman, CEO of Deutsche Telekom, and Ben Verwaayen, CEO of Alcatel Lucent, also spoke at the conference. Oberman said that telcos need to be build up fast to meet the mobile cloud demand and stressed that, far from being ‘dumb pipes’, telcos will innovate and will guarantee the end-to-end quality of experience for these mobile cloud services.

All three speakers said that machine-to-machine and the ‘internet of things’ will be big trends of connectivity going forward.

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