Flappy Bird creator Dong Nguyen has removed the game from the App Store and Google Play in an attempt to recede back into anonymity.
The game became blasphemously popular essentially overnight in late January, but Nguyen never dreamed of—or wanted—that degree of success, it seems. Several tweets led up to him taking Flappy Bird down, painting a picture of a person uncomfortable with all the downsides of fame.
"I am sorry 'Flappy Bird' users, 22 hours from now, I will take 'Flappy Bird' down. I cannot take this anymore," Nguyen tweeted on Feb. 8. He assured his fans that the move had nothing to do with accusations that he'd copied assets (or the entire game, for that matter) from existing games, writing, "It is not anything related to legal issues. I just cannot keep it anymore." He further clarified that he will not sell the rights to Flappy Bird and that he will continue to make games. His other two titles, Shuriken Block and Super Ball Juggling, remain available.
A few days prior to that revelation Nguyen had begged for peace, tweeting, "Press people are overrating the success of my games. It is something I never want. Please give me peace." That was followed by "I can call 'Flappy Bird' is a success of mine. But it also ruins my simple life. So now I hate it."
His announcement was met with hatred and death threats from fans on Twitter, perhaps demonstrating at least in part why he made the choice he did. Success is both a blessing and a curse, after all.