Good news, Microsoft: Most workers would rather buy a Windows 8 tablet than an iPad

February 5, 2013

Coming in the week Microsoft launches the Surface Pro, Forrester Research reports that over 200 million information technology workers would like to buy a Windows 8 tablet in the future.

This figure was based on its survey of 9,766 IT workers, with the research group adding that while just 2% of these folk currently own a Windows tablet, another 32% are lining up a Windows 8 model to be their next work tablet.

Results were not exactly bad for the iPad either, with Forrester finding that Apple's tablet accounts for 12% of all tablets in business, a substantial share given eight in ten (79%) workers do not own a tablet.  26% of IT workers are thinking about buying an iPad in future.

As part of the report, Forrester also examined the bring-your-own-device (BYOD) trend and found some good news for businesses looking to cut down on IT costs, concluding that 36% of IT workers are happy to pay to get the device they want.


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