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Boston Globe to use reader donations to bring iPads to schools in Massachusetts

The pilot program is to use $65,000 of vacation donations from Globe subscribers to buy 75 iPads and projectors, with 50 of these going to Boston Public Schools and the other 25 to be provided to Stoneham High School. Teachers being faced with these new iPads will be given an onsite tutorial on how to use the tablet, with The Boston Globe aiming to run this program through to the spring semester. The long term future of the project will then be evaluated by teacher focus groups and could then spread to additional schools. "We believe that digital kids turn into digital adults, to put it simply," said Robert Saurer, the Boston Globe's director of customer [...]
avatarby Tab Times4y ago0 comments

Hearst to publish magazines on iPad before they go to print

Hearst says that all 22 of its magazines will become available on Apple’s Newsstand "days" before the print editions are published, with this headstart apparently varying by publication. The decision is significant for the future of tablet publishing and could be the start of a trend, with Apple confirming to AllThingsD that it welcomes any publishers looking to go down the same route as Hearst. Back in May of last year, Hearst said that it was selling 600,000 tablet editions each month, an impressive figure but one which was still dwarfed by the 22 million print editions sold the same time-frame. The company has even toyed of pushing up [...]
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Survey: Tablet users love digital magazines, want to buy directly from ads

The report found that 66% of people who read magazines on tablets and e-Readers think they’ll be spending more time with digital issues over the next year, while 90% are respondents said that they are consuming as much – if not more – magazine content since acquiring a tablet. Many readers prefer the newsstand-style of magazine subscription, and 76% prefer this format to reading magazines through individual apps. Approximately 55% would like to read back magazines in digital format, while 83% and 86%, respectively, are interested in archiving or sharing an article or entire issue. Furthermore, the study found that 69% of people like watching in-app [...]
avatarby Tab Times5y ago0 comments

Metro’s new iPad app attracts 155,000 downloads

As of 24th October, the newspaper said that the app, which was launched on 12th October, was being seen by 60,000 daily users, resulting in between 800,000 to one million daily page views. “We’re absolutely delighted”, said Metro executive digital director, Jamie Walters. ““There’s a hell of a lot of engagement from people who are using it, and usage levels are fantastic. It’s exceeding expectations. “I instinctively thought that Newsstand will work, particularly for us, because one of the issues around a daily title is getting people to download today’s edition,” said Walters. “There are many [...]
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Android tablet users get “top magazine” articles for free via Zinio

Zinio announced this week that its Zinio Explore newsstand is now available for Android tablet users at the Android Market.  Zinio Explore is offered alongside the “Shop” and “Read” sections designed to provide easy access to relevant topical stories across every major magazine genre, from sports to entertainment and business to lifestyle. Zinio said articles are updated daily, as new issues hit newsstands, and include such popular titles as Harvard Business Review, The Economist, Outside, T3, Marie Claire, Maxim, Rolling Stone and National Geographic. “With Zinio, just like browsing a newsstand, readers can [...]
avatarby Tab Times5y ago0 comments
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