Up until now, Apple’s iPhone 7 and 7 Plus have been available in a few different color options: Jet Black, Black, Silver, Gold and Rose Gold. If you’ve been waiting to get your hands on something a little more flashy, now’s your chance. Today Apple has introduced a new red color option for both of its flagship phones.
These aren’t just any ol’ red color variants, though. Apple has partnered with (RED) to bring these (PRODUCT)RED Special Edition models to life. In case you’re unfamiliar, (RED) is a brand that raises funds to help eliminate HIV/AIDS in Africa. Apple has partnered with (RED) for over 10 years.
Of course, buying one of these new red iPhones will help contribute to the cause. Every purchase contributes to the Global Fund to support HIV/AIDS programs. In fact, one hundred percent of all money raised by (RED) goes directly to Global Fund HIV/AIDS grants to help provide testing, counseling, treatment and prevention programs with a focus on eliminating transmission of the virus from moms to their babies. (RED) has generated more than $465 million for the Global Fund since it was founded in 2006.
Apple CEO Tim Cook explains:
Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT)RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch. The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.
If you want to get your hands on one of these new red models, they go on sale Friday, March 24 at 8:01 a.m. PDT at the link attached below. Both (PRODUCT)RED models will be available only in 128 and 256GB storage options. The iPhone 7 will start at $749, while the iPhone 7 Plus will start at $869.
That’s not all Apple introduced today. If you’re still not on board with the whole “smartphone bigger than four inches” craze, you’re in luck. Apple has upped the storage options on its smaller iPhone SE.
Previously, the iPhone SE was only available in 16 and 64GB storage options, but now the device is being offered in 32 and 128GB options. That’s certainly good news for anyone looking to buy a smaller phone and not wanting to sacrifice on the specs.
See also: Best iPhone SE cases
Like the new color options of the iPhone 7 and 7 Plus, the new storage options for the iPhone SE will go on sale starting Friday, March 24 at 8:01 a.m. PDT. The 32GB model will start at $399, while the 128GB model will be sold for $499.